Marwan Salfiti | Art Director

I am an accomplished art director and have built my career by making an impact with thoughtful, effective design solutions. I’m passionate about design, branding, strategy, marketing and technology. I’ve got a strong attention to detail, am thorough and pride myself on making sure initiatives are completed on time and budget

Art Director – Epsilon, Google Team
August 2018 – Present

Dedicated to the Google team to design and develop responsive email campaigns for all Google products including Home, Assistant, Amp, TensorFlow and Family Link. I am responsible for creating unique design, templates, animations, icons and elements to adhere to Google’s strict brand guidelines.

Art Director – Epsilon, eBay Team
January 2018 – August 2018

At eBay, I supported multiple segments of the business. I supplied impactful design over multiple platforms for email campaigns, branding, web assets and landing pages. My role was to help further support more customer engagement and increased sales and revenue.

Art Director – Tailored Brands
December 2016 – January 2018

Collaborated with merchandising teams and copy to create engaging weekly campaigns used to generate engagement and increase revenue. Provided UI design and development and branding for all consumer facing assets for the Jos. A. Bank brand. I produced multiple levels of communication including UI design, landing pages, email campaigns, direct mail and print.

Art Director – MarwanSalfiti.com
January 2012 – Present

As a consultant, I offer design, branding and marketing services for clients for both print and interactive. I define and develop marketing strategies to support overall business goals, objectives and vision, helping develop voice, tone, look and feel through visual design, branding, marketing and user experience.

Art Director – BrandWell Creative
January 2009 – January 2012

Founded a company where I led and managed all creative (design and strategy, content creation, photography, illustration and copy writing) for all clients. I focused on defining user experience (UX) and designing user interface (UI) to support business objectives for all clients.

Creative Director – Theory Associates
January 2007 – January 2009

I started a design studio where I managed and art directed a team of designers, leading all creative from concept to design to production of all branding, web, interaction, print, etc. I was instrumental in both the design/client relationship as well as the business operations for the company.

Associate Art Director – Monster Cable
April 2001 – January 2007

Lead art director for all packaging, from concept to design and production resulting in the production of hundreds of products yearly. Managed high level creative and teams of designers to produce lines of packaging with consistent brand and voice.

Education

California State University Sacramento BS, Graphic Design, 2000

Skills Set

  • Art & Creative Direction
  • Strategy & Branding
  • Design & Production
  • Mockups & Wireframes
  • Technical Direction
  • Information Architecture
  • User Interface Design
  • User Experience
  • Copywriting
  • Project Management
  • Social Media Marketing
  • Web Optimization & Performance

Technology

  • Photoshop
  • Sketch
  • Illustrator
  • InDesign
  • WordPress
  • HTML
  • CSS